For a second consecutive year, Marelle Communications ensures press relations and influencer marketing for the Montreal Auto Show.

This 80th edition marks a turning point for the show with the rollout of a brand new image, unveiled last October. Featuring a redesigned logo and a resolutely forward-looking vision, the show now embodies the dynamism of the automotive industry under the motto: "We only exist when we move forward." This visual overhaul reflects a constantly evolving industry and meets the demands of modern digital platforms.